Product Launch Flowers for CSB On the Grid, Gold Coast
Deep red garden roses and white anthuriums with black ribbon detailing for CSB's On the Grid Grand Prix collection launch and pop-up cafe event on the Gold Coast.
When CSB came to us for the florals for their On the Grid collection launch, we were so excited to be a part of it. On the Grid was CSB's Grand Prix-inspired pop-up cafe and clothing collection launch event, and from the moment we heard the concept we knew exactly where the flowers needed to go. Red roses. Black ribbon. No question about it.
We created a full, lush arrangement of deep red garden roses massed together in a low vessel, with white anthuriums woven through the arrangement to add contrast and a sculptural, high-fashion edge that lifted the whole piece. The black ribbon detailing on the stems tied everything back to the race-day colour palette and gave the arrangement that polished, intentional finish that a launch event like this really deserves.
Placed directly in front of CSB's campaign video wall, the florals became a genuine part of the visual experience of the event rather than just a table decoration, and with that bold hot pink campaign imagery running behind it the whole setup looked absolutely incredible. The red of the roses, the black of the ribbons, the white of the anthuriums against a vivid pink backdrop, it could not have come together more perfectly if we had planned every pixel of it ourselves.
Planning Product Launch Flowers for Your Next Event on the Gold Coast?
We absolutely love creating florals for product launches, pop-up activations, collection reveals and brand events because it gives us the opportunity to really dig into the story behind the event and create something that feels entirely of a piece with the brand moment. If you have an upcoming launch or event on the Gold Coast or Brisbane, we would love to hear about it and be a part of making it look incredible.
Enquire about Product Launch and Event Florals with Flowers Gold Coast here.
